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SEMANTIC ANALYSIS OF LANGUAGE OF ADVERTISEMENT

  • Project Research
  • 1-5 Chapters
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: APA
  • Recommended for : Student Researchers
  • NGN 3000

ABSTRACT

In to day’s word of mass media advertisement are ever-present and influence people to high extent. It can be said that advertising, as a phenomenon has rapidly developed for the past few decades, thus becoming a futile ground for good communication, and the starting point for making sense of what is bees communicated, is that the participants (writer-reader, sender-receiver, producer- consumer, addresser-addressee etc) cooperate each other (Yule, 2002, 35). Semantic analysis of  language  Advertisement  in  Daily  Trust and Vanguard newspaper is an essay to investigates in to enigma aspects of Nigeria newspaper i.e Daily Trust and Vanguard. It is quite clear that Nigeria English is enhancing effective communication to their readers. And in other ways round the English is also affected by culture in a context that people use it. Furthermore, the research work has shown that Nigeria English helps to project its speakers as Nigerians.




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